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Love Sparks
Project type
In-app Tinder Profiles. Defy Microsite
Date
November 2023
Location
South Africa
Client: Defy Appliances
Concept: Love Sparks
Objective:
To develop an integrated campaign to get users to find their perfect matches in terms of homeware. Love Sparks takes away an uneasiness before purchasing a product as the viewer will feel the same boost that they do when they match with the perfect person on Tinder.
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